Guides and Best Practices
Guides and Best Practices offer the tools to communicate DU’s story with consistency and impact. Here you’ll find practical resources on editorial standards, social media, accessibility, and design, along with tips for creating clear, engaging, and on-brand content. These guides support our community of storytellers and marketers, helping every message align with DU’s values and connect meaningfully with our audiences.
Guides
Visual Style Guide
Explore DU’s Visual Style Guide to ensure your communications are consistent and on-brand. The guide includes standards for colors, logos, fonts, and photography.
View Visual Style GuideEditorial Standards
Check out DU’s Editorial Standards to ensure your content is clear, consistent, and on-brand across every platform.
View Editorial StandardsThe Denver Difference Style Guide
Coming soon...